Fanbase Data Platform

Our Clients Include

What They’re Saying About Us

We are thrilled to use FANVIEW. It allows us to get to know our fans and their needs better and to communicate with them in a more personalized way. The integration of all our club's real-time data - including ticketing, eCommerce, website, CRM, and APP - helps us understand our fanbase. While segmenting it allows us to create increasingly targeted campaigns for the 2023/24 season.

Christoph WinterlingCommercial and Marketing Director Bologna FC

At Hellas we have had a strong need to know our fans better, to reach them in a more direct and personalized way. We needed a tool to integrate our data, coming from different sources, that could be easily interpreted by the various departments of the club. Thanks to FANVIEW we can act and make strategic decisions quickly, based on data and valuable KPIs.

Federico FornarisMarketing Manager Hellas Verona

Integrate Visualize Engage 

Integrate Visualize Engage 

Integrate Visualize Engage 

Watch the video to find out how your club can benefit from Fanview

Watch the video to find out how your club can benefit from Fanview

Market and sell to individuals instead of the masses.

With a complete & current view of fans, you can build groups across multiple data sets in minutes and provide personal offers. Segment your fans by source, fan journey, age, gender, spending recency, frequency and monetary value.

Armed with an accurate view of each customer, your business teams can spend more time on fan engagement and creating campaigns that speak to the right customer at the right time, through the right channel.

Use your insights to engage and grow your fanbase with Marketing Automation. Engage with your fans with highly personalized, relevant messages and offers that grow their CLV.



The essential toolkit for club with a digital mindset

CEO level dashboards

Sales level dashboards

eCommerce integrability

Ticketing integrability

Membership program integrability

CSV File integrability

Segmentation by life Cycle Stage

Segmentation by Age

Segmentation by Gender


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Design your own PRO subscription. Pay as you go only for the modules you need.

Everything included in Essential

Marketing operation dashboards

Marketing Automation integrability

Marketing Automation modul – Basic

Marketing Automation modul – Advanced

Marketing Automation service package – Kickstart

Marketing Automation service package – Advanced

API-Centric Solution for Fast Integration and

Maximum Cost Efficiency

Frequently Asked Questions:

What can I achieve with Fanview?

You can see all your fan data in a single platform. The platform segments your fans by spending power, recency, and frequency, age, gender and location. By allocating tags to the fan clusters you can then send hyper-personalized messages to selected groups via their preferred communication channel.

Why do I need Marketing Automation?

Fanview is an integration and visualization tool. For actual fan engagement you need a Marketing Automation platform in order to send your dedicated messages. Don’t have Marketing Automation yet? No problem. Depending on your budget and needs, we’ll find the right solution for you. If you already have Marketing Automation, you can easily integrate it to the platform and get your campaigns going.

How can I integrate my data?

Fanview is an API centric platform. What does API integration mean? API integration is the connection between 2 or more applications via their application programming interfaces (API’s) that allows systems to exchange data sources, which makes integration easy and cost effective.

Do I need a CRM?

In one word: no. You don’t need a CRM in order for Fanview to work. You can integrate all your various data sources, such as your ecommerce, your POS data, membership, ticketing, social media, etc. Then, using your Marketing Automation tool, you can create individual 360 views of each of your fans. No CRM needed.

How customizable is the platform?

The platform can be visually customized with your logo and brand colours. Furthermore, the phases of your fans’ customer journey can be modified to fit your associations preferences. As for your revenue sources, they can be adapted to your specific country or sport.

Who can benefit from Fanview?

Fanview is a great tool for the entire organization of your association. It provides an overview of revenue and the fan lifecycle for top management on easy-to-read dashboards. It also provides major KPI’s for sales and marketing management, and information on the latest trends. The marketing operational team on the other hand can perform the most advanced dynamic segmentations with the help of the tool.

Ready to try FANVIEW?

Let’s set up a meeting so you can upload your data, and try
Fanview for free for 30 days!

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